Helping regenerative businesses
excel in Marketing.
About
About me
I am a marketing consultant and freelancer with a deep knowledge of and passion for sustainability and degrowth.Hence, I want to centre everything I do around two things:
1. Helping the right kind of businesses and organizations – i.e. those who prioritize sustainability, equality, and/or conviviality – use marketing & comms both effectively and in line with their values.
2. Working towards societal change though effective communications, for instance by making complex topics such as degrowth accessible to a wider audience.
Credentials
✓ 9 years of experience in marketing & communications across businesses, NGOs, and academia
✓ MA Degrowth Alumni, UAB Barcelona
✓ CIM Diploma in Professional Marketing
Services
What I can help you with
Successfully compete with larger and extractive businesses
Develop a marketing strategy that is both effective, yet sustainable and fair
Set up, manage and make the most of communications channels, including SEO/SEM, email, social media, and content writing
Audit and improve your marketing for both effectiveness and alignment to degrowth principles
Grow your business to its optimum, sustainable size (Because good things need to overtake bad ones)
Communicate complex ideas – such as innovative products and initiatives – to a wide audience
How I can help you
Project basis: Helping you with a specific task or project, such as getting your marketing strategy right, helping you set up a specific communication channels, or evaluating your current communication efforts.
External CMO: Providing ongoing support and guidance, which can also include training and helping your marketing team members.
Ongoing help: Managing and optimizing either all of your marketing activities, or specific communication channels, on an ongoing basis.
Degrowth-oriented Marketing:
A free eBook
This free resource is for everyone who:
✓ Cares about sustainability, equality, and conviviality and wants to use marketing accordingly;
✓ Is part of an organization wanting to survive & thrive in an extractive and profit-oriented market system without sacrificing their values;
✓ Is wondering how marketing and its goals should be altered in a degrowth context.
